Certified sustainable
EcoVero
EU Ecolabel certified viscose from renewable wood sources. 50% less water and energy in production. Breathable, biodegradable, and beautifully fluid.
50%
Less water
Than conventional viscose
50%
Less Carbon Emisions
In production
EU
Ecolabel certified
Third-party verified
BIO
Certified biodegradable fibres
Certified biodegradable in soil, freshwater and marine environments by TUV Austria.
EU Ecolabel certified
The fabric
Sustainability you can verify
EcoVero is produced using 50% less water and energy than conventional viscose, and carries EU Ecolabel certification. The fibres are derived from certified renewable wood sources (FSC and PEFC), making them traceable from forest to fabric.
But the most powerful sustainability argument is simpler: a garment that lasts a decade is fundamentally different from one replaced every season. That is what Paula Ryan EcoVero is designed to do.
Read the EcoVero storyThe most sustainable garment is the one that lasts.
Why EcoVero
Comfort
Breathable and fluid
EcoVero's fibre structure creates a fabric that drapes beautifully and breathes naturally. Comfortable in warmth, elegant in movement.
Longevity
Colour that lasts
EcoVero's fibre structure holds dye exceptionally well, meaning your Paula Ryan pieces maintain their rich colour wash after wash, year after year.
Transparency
Forest to fabric traceability
Every EcoVero fibre can be traced back to its certified renewable wood source. FSC and PEFC certification ensures responsible forestry at every step.
